ASG HOMES

Le Blanc

LOCATION

Marbella (Málaga), Spain

WHAT WE DID

Brand and Visual Identity, Copywriting and Scripting, Printing and Digital Collateral, Brochure Design, Web Design and Development, Interior Design, Outdoor/Indoor Signage, 3D Visualizations, 3D video, 360º Virtual Tour, Digital Strategy, Full marketing campaing.

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01.

BACKGROUND

Exceptional residences in Sierra Blanca, Marbella

On a privileged site with spectacular views of the Mediterranean, Le Blanc is a dream come true. Just above Marbella’s world famous Golden Mile and situated at the foot of the hills that bear its name, Sierra Blanca is one of the most exclusive residential areas of both the Costa del Sol and the whole of Europe. The luxury development consists of 22 premium villas with breathtaking sea and mountain views that redefine the concept of Paradise on Earth.



02.

MARKET RESEARCH

One of a kind

Designed for life.

Marbella is traditionally a popular destination for wealthy foreign (and domestic) visitors looking to establish a second residence on Costa de Oro. During our research of similar development, we encountered a general lack of creative solutions that bring to focus the exclusivity of the developments or highlight the lifestyle that Marbella has to offer. This provided a good starting point for the development of the visual identity and 3D visualization, offering an opportunity to stand out of the crowd.



03.

BRAND & VISUAL IDENTITY

The four elements of Marbella.

When talking about Marbella, the thing that comes in mind inmediately is its one of a kind nature that can´t be found anywhere else. We wanted to bring those qualities to the Le Blanc brand via artistic interpretation of the four elements of Marbella: the clear skies, the beautiful sea, its beaches and the impressive mountains.



LE BLANC_CUATRO ELEMENTOS FOTOS

Using one of Marbella´s characteristic features as a starting point, the golden sand of its beaches, we derived a visual system based on pointilism graphics overlaying photographs of the previously mentioned four elements.

Using one of Marbella´s characteristic features as a starting point, the golden sand of its beaches, we derived a visual system based on pointilism graphics overlaying photographs of the previously mentioned four elements.

PUNTILLISMO CONCEPTO
LE-BLANC_PUNTILLISMO TRANSFORM
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 Designer villas in

a distinguished

location, taking luxury 

living to a whole new level

 

 

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LE-BLANC_CAPITULOS-BROCHURE
LE BLANC_COLAJE SPREADS
LE-BLANC_WEB_DEVICES
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04.

IMAGERY AND INTERIOR DESIGN

Inside Le Blanc.

The most important aspect of a house is that it fits well with its future owners. We did an extensive investigation of homes with similar qualities as Le Blanc, creating an atmosphere for what we wanted to convey. Open spaces, light-coloured walls, luxurious finishes and spectacular sea and mountain views are just some of the things that we had in mind while designing the interiors and exteriors of this incredible development.



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EXTERIORS


Breathtaking sea and mountain views

The beautiful, mature gardens make life at Le Blanc even more inspiring. Perfectly mantained green areas will undoubtedly be one of your favourite places for taking a walk and relaxing after long day. Maximum privacy is one of the most treasured qualities in high-end real estate, and the layout of Le Blanc villas and gardens is perfect for offering just that.



INTERIORS


Stunning and flexible

The highest quality building and range of amenities combined with a level of personal service never seen before create a new level of luxury living. Le Blanc is an attractive investment for high-profile clients and offers everything you can imagine to make your day-to-day life even more comfortable and special. Winter or summer, you will be able to enjoy the house’s ambience to its fullest.



05.

VIRTUAL TOUR

Bringing the project to life.

We are happy to be amongst the first architecture and design agencies in Spain to offer high-quality 360° tours incorporated in the websites of our clients. We brought the property to life and provided the future buyers with a sensation of passing through your property from room to room, making it easier to decide between various options.



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Contact

Plaza de España
Madrid, 28008
Phone: +34 603 362 330
Email: hello@weplan.global
Instagram: @weplan.global

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